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Leo Messi chooses Passeig de Gràcia to present its new clothing brand
On September 19th, the Santa Eulàlia store at Passeig de Gràcia hosted a unique event the likes of which are rarely seen. The captain and star of F.C. Barcelona, Leo Messi, went to this historic store, which last year celebrated its 175th anniversary, to present its new clothing brand. This line was inspired by his life and is the result of the collaboration between designer Maria Sol Messi, the footballer’s sister, and Virginia Hilfiger, creative director of the well-known American fashion brand.
Passeig de Gràcia seems to have been too small to welcome the hundreds of journalists and curious people who wanted to know the garments that make up this collection, and that for the next few weeks will be in the store located in Passeig de Gràcia 93, the only physical point of sale of a collection that can also be purchased online at TheMessiStore.com.
The owner of Santa Eulalia and president of the Passeig de Gràcia Association, Mr. Luis Sans, was also present at the event, in which we were able to learn about the garments that make up the collection, including basic t-shirts, sweatshirts, polo shirts and high quality pants.
