The Majestic Hotel & Spa Barcelona will host the 1st Solidarity Xmas Tree, from November 30th to December 4th, where 12 major brands linked to fashion will exhibit different unique Christmas trees and with a very special purpose.
Coinciding with The Shopping Night Barcelona on November 30, the exhibition will be inaugurated at the hotel’s windows located on Valencia Street. Auction and Gala Dinner If there are any of the trees that fall in love only when you see it, you can have it at your house in a very simple way: by auctioning through an internet auction or attending the gala dinner. On the night of Monday 4 December, Majestic Hotel & Spa Barcelona will open its doors to celebrate a charity dinner in which each tree will be auctioned. She will be the president of Sotheby’s España, Ms. Flavia Hohenlohe who will be the auction and the renowned chef Nandu Jubany who will serve dinner.
Large participation and good bargains are expected to give a special recognition to the city of Barcelona, to the participating brands and, undoubtedly, to the foundations that will benefit from this initiative. The 12 Solidarity Xmas Tree will be exposed in the dinner space and an auction will be held where attendees will be able to go up to take the tree that they like most. All the money collected at dinner and in the auction will be donated entirely to the Pasqual Maragall and Pequeño deseo foundations. The Pequeño Deseo Foundation has been working for more than 17 years to realize the desires of children with chronic illness or poor prognosis in order to support them physically and to make their illness more bearable. It is scientifically proven that the fulfillment of a desire generates positive emotions in the child that have an enormous effect on their well-being and physical improvement.
The Pasqual Maragall Foundation for Research on Alzheimer’s was born in April 2008, as a result of the public commitment of Pasqual Maragall, former mayor of Barcelona and president of the Generalitat of Catalonia, after being diagnosed with Alzheimer’s disease. The foundation works in research for the search of the cure of the disease and the improvement of the quality of life of the Alzheimer’s patients as well as the people who care for them.
We would love that this Christmas the Xmas Tree Solidarity rejoice the rooms of the houses of very generous people and the life of those to whom we will help with this project.
From the Association of the Paseo de Gracia we are deeply proud to collaborate in this beautiful project that helps the foundations to move forward with the fight against diseases.