SANT JORDI AT CASA FUSTER HOTEL

The Casa Fuster Hotel wants to celebrate Sant Jordi’s day in style and has prepared a program of activities that you are sure to love.

At 10:30 am we can enjoy a Round Table entitled “The art of binding”, with the presence of Josep Cambras, Aitor Quiney and Carles Sàiz.

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The presentation will include a copy of Renaissance binding of the year 1527, examples of bindings of the modernist period in Catalonia and the most recent contemporary artistic binding.

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The designs made by the architect Lluís Domènech i Montaner stand out for the most important Workshop of the time, that of the binder Hermenegildo Miralles in the late nineteenth and early twentieth century period.

At 12:15 we will find the presentation of the book “The Palace of Time”, Museum of Clocks of Jerez, by May Ruiz Troncoso, Dr. José Daniel Barquero, Andreu Vilasís and Alfred Peris.

The Jerez Watch Museum is the most important in the country and one of the most important in Europe. Its collection of antique watches presents the most beautiful and unique examples of the Golden Age of European watchmaking, from the 17th to the 19th century. It is the artistic work of a group of important goldsmiths, sculptors, cabinetmakers and craftsmen who house in their interior the most innovative of clock engineering in each era.

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The four hundred and sixteen pages of the book “The Palace of Time”, describe the history of the clock in Europe, commenting on aspects of the society in which they were inserted, the School, the style, the different typologies and the peculiarities of each copy. The book includes photographs of the three hundred watches in the collection.

Both activities will be held at the Hotel Vienés Café.

And to put the icing on the cake, do not miss the Special Menu of Sant Jordi that Galaxó restaurant has prepared for such a special day.

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175 ANNIVERSARY OF SANTA EULALIA

One of the most emblematic establishments of the Passeig de Gràcia, Santa Eulalia, is an anniversary and celebrated it in style on Friday, April 6.

175 years of existence of one of the most influential fashion stores in the world is more than enough reason for a show like the one that the Barcelonians could witness.

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The performance, created by the Catalan artist Miralda, consisted of a spectacular artistic parade that traveled a stretch of three kilometers between Pla de la Boqueria (where the first establishment of the firm was opened in 1843) and 93 of Passeig de Gràcia , where is your current location. This parade was attended by more than 80 musicians and 150 students of theater, dance and design from various universities and schools.

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Before arriving at the store, a presentation was made in the gardens of the Palau Robert, enlivened with music and with the parliaments of the owners of the establishment: Luis Sans and Sandra Domínguez.

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Finally, when we arrived at the trade façade, we discovered a gigantic dress made with more than 20,000 led lights, a work of Josep Maria Civit and where the martyr’s liturgy that gives name to the establishment was merged with a summary of the evolution of the fashion in almost two centuries, vertebrando a hundred of figures wearing great patterns of confection.

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All those who could not attend the show, this will be repeated every night until the day of Sant Jordi.

THE NEW LOOK OF DESIGUAL

Last Friday, April 6, the Barcelona company Desigual once again claimed to be a company in a spirit of constant transformation with the reopening of its flagship located in Paseo de Gracia 47.

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The acclaimed interior studio Lazaro Rosa-Violán, was in charge of remodeling the interior of the store, with a minimalist, practical and functional design that gives off elegance in every corner.

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With the performances of Candela Capitán and composer Brisa Fenoy, author of the popular song “Lo Malo”, the “new” Desigual store had the cream of culture and design of Barcelona, as well as friends and acquaintances of the fashion brand.

From the Asociación Paseo de Gracia we wish to Desigual a long life full of design, adventures and successes. #aNewDesigual

ARAB MARKET TRAINING WORKSHOP

On March 21 was held at the Alma Hotel in Barcelona, a training workshop for the Arab market by Sukeina El Badaoui Araissi, where he shared his knowledge and experiences on that culture.

In this new workshop, with a large number of attendees, halal tourism was dealt with in detail, emphasizing the retail, hotel and gastronomic sectors. pdg-taller-arabe-1 Before discussing the protocol to follow in each position (boutique, hotel, entity, etc), a summary of the first training was carried out, where basic concepts, history and peculiarities of the Arab culture were discussed.

The workshop ended with a Coffee Networking where the attendees joined ties and synergies to address one of the potential markets that visit the city of Barcelona every year.

GREAT SUCCESS OF “PASSEIG DE GOURMETS”

The first edition of the gastronomic festival of Passeig de Gràcia has been closed with “great success” and has exceeded the expectations of assistance from participating restaurants in the initiative, driven by the Passeig de Gràcia Association.

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With the aim of attracting the citizens to the walk and show their gastronomic offer, the festival has become an essential appointment of the city.

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The gastronomic proposals have had a great acceptance on the part of the citizenship. More than 8,000 dishes have been served from the 20 participating restaurants on the route of dishes and the “Show Cooking” have registered a full capacity in the 3 workshops conducted by prestigious chefs.

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The tasting menus have attracted more than 1,500 diners and the spectacular “four-handed menus” by chefs Martín Berasategui and Paolo Casagrande; Carme Ruscalleda and Raül Balam; Joan Roca and Rafa Panatieri, and Nandu Jubany and David Romero, have been a resounding success.

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One of the most beloved proposals, the charity dinner for the benefit of the Fundación Raíces and prepared by the chefs Enrique Valentí and Javier Muñoz Calero, raised more than 5,000 euros for the “Cocina Conciencia” project, which aims to train young people at risk of social exclusion in the gastronomic culture.

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From the Passeig de Gràcia Association we would like to thank each and every one of the establishments that have collaborated with us so that the “Passeig de Gourmets” is already a must for Barcelona’s gastronomy, as well as the sponsors for their unconditional support.

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Thank you very much:

Martín Berasategui, Carme Ruscalleda, Joan Roca, Nandu Jubany, Paolo Casagrande, Raül Balam, Rafa Panatieri, David Romero, Miguel Muñoz, Rafa Antonín, Giovanni Esteve, Enrique Valentí, Javier Muñoz Calero.

Alma Hotel (Alma Garden Restaurant), Bocagrande, Cafè de la Pedrera, Casa Fuster Hotel (Galaxó), Claris Hotel (Claris Terrace), Diagonal Farga, La Vinoteca Torres, Majestic Hotel & Spa (Majestic Restaurant), Hotel Mandarin Oriental Barcelona (Moments, Blanc and Banker’s Bar), Monument Hotel (Restaurant Lasarte and Restaurant Oria), Mordisco, Hotel Omm (Roca Moo and Roca Bar), El Principal de l’Eixample, Solomillo, Hotel The One Barcelona (Somni Restaurant & Cocktail) and Tragaluz.

Estrella Damm, Bodegas Torres, Cavas Gramona, Vueling, Autocars Julià

WE SEE YOU IN PASSEIG DE GOURMETS 2019!

THE SHOP WINDOWS OF “GODÓ”

From April 21 to 29, Barcelona will become the capital of the world of tennis with the 66th edition of the Barcelona Open Banc Sabadell – Trofeo Conde de Godó.

Some of the best tennis players in the world, including Rafael Nadal, currently number 2 of the ATP and current tournament champion (10 in its entirety), Grigor Dimitrov number 4 of the ATP or Dominic Thiem number 6 of the ranking and finalist of the Last edition, among others, will meet in Barcelona.

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The city of Barcelona wants to offer the world its best image and it is for this reason that Passeig de Gràcia and the tournament have united their values ​​related to sport and elegance, so that Barcelona can enjoy an event of such importance and prestige.

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Shop Windows

This union between both institutions will be reflected in the decoration, with tennis theme, of the windows of some stores of Passeig de Gràcia.

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These, will receive different badges to place in their windows and tickets will be distributed to distribute the tournament to their customers.

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The shop windows will be uploaded to the tournament’s Facebook page and the most voted by users will have a VIP double entry for the final on April 29.
The days to vote for the most “original” shop windows will be from April 23 to 25, both inclusive and the winner will be announced on the 26th.

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With this action, the Passeig de Gràcia Association is committed to one of the most important events in the city and for a few days it will be one of the world’s centers of attention.

 

 

 

 

AGREEMENT OF COLLABORATION BETWEEN TURISME DE BARCELONA AND THE ASSOCIATION

Turisme de Barcelona has once again signed the collaboration agreement with the Passeig de Gràcia Association with the aim of carrying out, jointly, promotional actions aimed at offering Barcelona shopping in those interesting markets both nationally and internationally.

With the signing of this agreement, Turisme de Barcelona, ​​continues its commitment to project different actions aimed at both the inhabitants of Barcelona, ​​either through companies or to visitors. In fact, one of the actions in which the Consortium is focusing more is in giving visibility to the autochthonous commerce and the most prestigious firms of Barcelona. And in this sense, Turisme de Barcelona, ​​within its promotional action plan, has integrated the Unique Shops label that brings together the most unique and unique shops in Barcelona.

This collaboration agreement with the Association of Passeig de Gràcia, is materialized in various promotional activities in markets such as the USA and different travel and travel trips.

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Barcelona excels as a shopping city. According to the valuation survey that is done annually, visitors score the commercial offer with 8.2. The same citizens value purchases as one of the most positive aspects of the city, above the restaurants and bars. Its success is due to a model that combines traditional commerce, of family origin, and of big international brands, with a more avant-garde, innovative and independent trade. The most representative international brands together with the establishments of the whole life contribute personality and contribute to create a unique model, of a Mediterranean city.

 

LUXURY TRAVEL MART

The Passeig de Gràcia Association has participated in the most successful event in Eastern Europe, Russia and the CIS in the luxury travel segment on March 1 and 2: the Luxury Travel Mart, which takes place in Moscow.

The aim of the Association has been to show the global offer of the commercial axis of the Paseo de Gracia to a large number of companies in the sector and tour operators, as well as the lifestyle, dining and shopping experiences that can be carried out.

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Companies participating in Luxury Travel Mart include five-star hotels and resorts, elite companies, yacht and yacht charter companies, private jet charters, DMCs and luxury operators.

The main objective of the organizers of Luxury Travel Mart is to expand the geography of the sales of the participants of the exhibition and also to present the participants new areas and services to which they did not previously have access.

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In a carefully thought out and realized event, we have been able to verify that the city of Barcelona and Paseo de Gracia have had a great reception in the Russian market, thanks to the large number of contacts we have established and from which great commercial synergies have emerged.

PRESS TOUR IN PASSEIG DE GRÀCIA

A few days ago, The Passeig de Gràcia Association carried out a Press Tour with several French and German journalists to learn first-hand about the offer of shopping, hotels and restaurants of Passeig de Gràcia and its tourist impact.

The tour consisted in the visit to different establishments of the Passeig as Camper, Aristocrazy, Castañer, and La Pedrera among others, as well as a small talk about the functions exercised by the Association in the activities and the good work of the Passeig.

The city of Barcelona and the Passeig de Gràcia in particular, are consolidated as one of the best tourist destinations worldwide thanks to the quality of its offer in all sectors. press-tour-pdg-1

In each of them, journalists were able to discover the products and values they promote. press-tour-pdg-2

All the guests were extremely satisfied by the treatment received during the visit and by the tourist promotion of the establishments attached to Passeig de Gràcia.

INAUGURATION OF MAHASH BARCELONA: COLOR LOUNGE

Few days ago, the Passeig de Gràcia Association was present at the inauguration of the new Mahash Color Lounge, beside to Mahash Nail and Beauty, located at the Passatge dels Camps Elisis in Barcelona.

A lot of friends and customers gathered to discover this authentic laboratory where a creative team of colorists develops a new concept of beauty, in which each tone, each hair color is unique, as unique as each personality.

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After the welcome parliaments by the management of the center, a demonstration of the services that one can choose in Mahash Color Lounge was carried out, all enlivened with music and a glass of sparkling champagne, perfect for engaging friendly talks on the new establishment.

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Each person, a unique color

In Mahash they make an individual approach to beauty so that the colorful teachers, based on their extensive experience gained in the best halls of Europe, the United States and Russia, apply their knowledge, to achieve a personalized tone.

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All the products used in Mahash are 100% ecological, helping nature in this way, as well as using the latest technologies in comic products that are under the constant control and testing of specialist teachers.
From the Passeig de Gràcia Association we wish you an extraordinary present and future.